So many Youtube channels grow even larger by featuring their Top 5, or Top 10 SEO tips for growing your Youtube channel. In my experience as a Youtuber many of them do not work, some a little, others completely.
1)They tell you to put good tags and good descriptions for your video. It certainly is true, but nobody seems to teach the art of doing it right, there are some basic guidelines, that may have worked in the 2010, the competition is too steep for simple tags to give a new Youtube channel a significant boost without lots of luck.
I have had some success with my tags. Our channel does not deal primarily with health and beauty topics, but for a short while, I was able to modify the title, description and tags for the video in such a way that Morticia’s tutorial came up before one of Zoella.
Those of you who know about Health and Beauty on Youtube, might realize what kind of monumental achievement that was, even if it lasted briefly.
What I did was applying my understanding of patterns as a mathematician and studying in great detail how the search results are displayed in both Google and Youtube. I started playing around with different “winning combinations” of words and word order and changing Morticia’s nail tutorial accordingly until it started coming up on top.
2)They tell you to promote the channel on social media
They make a tacit assumption that after a while social promotion starts working. But you are competing with millions, so it really doesn’t have to work unless you found an interesting way to be different among the similarity..
3)They tell you to join groups with similar interests. My experience is, it doesn’t help, those you join are often more interested in promoting themselves actually, whether they are people I would also watch or other small Youtubers who post their own ads, can subscribe to you, but provide no useful engagement that could contribute to growth.
4)They tell you to make great content….If you are an experienced Youtuber, you have seen bad content being widely popular and great productions remaining unknown. If you haven’t I have links, not of my own videos, for you to check out and verify my conclusions.
5)They tell you to engage with people and that does work, faster for some than for others.
My own way is to concentrate on doing what I like, that helps me remove the pressure of success and does allow to find my own SEO tricks that work fairly well, not all the time, but often enough.
May you experience a similarly satisfactory success at uncovering your own truth about Youtube and making it work for you.
Just don’t let the ideas voiced by experts bring you down when they fail to work for you.
Gomez/Jekyllhydeclub on Youtube